Case Study
The Challenge:
The University of Michigan instituted a campus-wide recycling awareness program in 2016. As you might imagine, 70,500 students, faculty and staff generate a lot of garbage. The Planet Blue team needed a durable and reasonably priced solution to get the good word out and encourage people to put their trash in the bins for recycling.
The APS Solution:
We teamed up with an excellent local printing/graphics company to provide a turnkey solution. The printing/graphics company provided artwork and durable labels. We provided custom sign substrates assembled to powerful magnets that were mounted to steel recycling bins.
The Result:
In the four months of the 2017 winter semester alone, 1,178 tons of waste were recycled with this program. We call that a good start.